Gary McAdam - How the MVP is Misunderstood, Misused and Abused, and How to Do MVP Properly

Watch the 2017 Agile Yorkshire Xmas Lightning Talks Video In 2017, the Agile Yorkshire Xmas Lightning Talks Competition saw eight fantastic speakers each delivering a 10-minute talk on topics ranging from tech trends to geek culture. The evening was packed with audience engagement and insightful presentations. This video, recorded at the 2017 event, showcases one of the many great talks. Enjoy! Gary McAdam discusses the concept of Minimum Viable Product (MVP), which he first encountered in The Lean Startup. He explains that MVP is about building the smallest version of a product to validate a hypothesis. However, Gary highlights a common misconception: that MVP often turns into a negotiation of features rather than an iterative, hypothesis-driven process. He warns against using MVP as a way to fit in more features or launching a single MVP that neglects continuous learning. Gary stresses the importance of feedback loops, being data-driven, and collecting actionable metrics. He concludes by emphasizing the need to build, measure, and learn quickly, using real feedback to improve products.